
Evil Bean
The brand
Evil Bean is a bold new cold brew coffee liqueur redefining the espresso martini experience through premium craftsmanship and unapologetic personality. Created by Foley Family Wines & Spirits and developed by Master Distiller Joe O’Sullivan, Evil Bean blends estate crafted spirits with high altitude roasted coffee beans to deliver a rich, smooth flavor profile with notes of dark chocolate, cherry cordial, and caramel. Produced at the Minden Mill distillery in Nevada, the brand has quickly earned industry recognition including Double Gold at the 2025 San Francisco World Spirits Competition and multiple “Best Liqueur” honors. With a rebellious visual identity and a focus on elevating coffee cocktail culture, Evil Bean brings together luxury, energy, and a shot of mischief in every pour.
What we did
For Evil Bean, we lead the brand’s full social media and digital content presence from strategy through execution. Our team manages all social media channels, oversees paid media campaigns, and produces all creative content across photo and video. From lifestyle photography and cinematic video production to editing, copywriting, graphic design, and campaign creative, we’ve helped shape a bold and cohesive brand identity that reflects Evil Bean’s rebellious energy and premium positioning. Through performance driven marketing and high quality visual storytelling, we’ve worked to grow brand awareness, strengthen audience engagement, and establish Evil Bean as a standout name in the coffee liqueur and cocktail space.
Our services
Social Media Strategy
Platform Management (Instagram, Facebook)
Paid Media Management
Community Engagement
Influencer Marketing
UGC Campaign Management
Giveaways
Reporting & Analytics
Original Content Creation
- Product Photoshoots
- Lifestyle Photoshoots
- Cinematic Video Production
- Photo/Video Editing
- Copywriting
- Social Media Asset Design
- Campaign Development
- Content Planning
- Brand Storytelling
- Graphic Design
- Custom Instagram Highlight Reel
In motion
The work

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