It’s 2020, and hashtags are still as popular as they were when they first came out. I’d say more so now because people are starting to understand their insane power in reaching maximum people on social media.
Instagram’s oversaturated with everything hashtags; hashtag campaigns, UGC campaigns with hashtags, branded hashtags, giveaways with hashtags, and adding multiple hashtags to every post. Every Instagram influencer advises you to make good use of hashtags if you’re serious about Instagram marketing, and every blog post on social media marketing has a special part dedicated solely to strategically using hashtags.
Research suggests 11 or more hashtags in an Instagram post can generate a crazy 442% more engagement than using none. And marketers, entrepreneurs, and app developers have caught on to this.
Developers are coming out with one tool after another to streamline the hashtag process for marketers and entrepreneurs. Savvy marketers are making great use of these tools and that’s one of the reasons why their Instagram success rate is sky-high.
But with a plethora of hashtag tools coming out every year, which ones should you invest your time and money in?
Here are 21 best of the very best tools (free & paid) for everyone looking to amp up their IG hashtag game, broken down into 4 sections: Search Engines, Photo Recognition Tools, Apps, and Trackers.
Not sure which hashtags would get you the maximum amount of reach?
Need to compile a list of hashtags, but you don’t know where to start from?
Should you copy hashtags that others are using or spend hours researching them on your own?
If you’re on a time crunch and need a list of hashtags to use on your posts stat, make hashtag generators your best friend. They’re super-simple to use, give you relevant results, and are mostly free. With a little weeding out, researching a tiny bit more, and using multiple generators to get the best possible results, you can create a list of optimal hashtags to use.